The Evolution of the Healthcare Industry: Bigger? Or Better?

President and CEO at Hospital For Special Surgery

I am bullish on many things in the healthcare industry and believe its future is more promising today than ever before. That said, I believe we also must be vigilant in order to ensure healthcare in this country doesn’t become unintentionally commoditized.

What do I mean by that? Commoditization in healthcare happens when buying decisions – made by consumers, governments or employers – are levied with economy and convenience as dominant factors and do not necessarily consider real measures of value, including quality and advanced outcomes measures. It’s akin to choosing a parachute based on price and availability. Receiving the right care at the right time is also a critical component of healthcare value.


Josh Sandberg

Josh Sandberg is the President and CEO of Ortho Spine Partners and sits on several company and industry related Boards. He also is the Creator and Editor of OrthoSpineNews.

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